66% of logistics pros say talent quality — not cost — is the #1 factor in choosing a nearshore partner. Rapido's integration model explains why that's the right question to be asking.
Plus, a carrier pleading guilty to mob money laundering while still FMCSA-active, Iran's first post-ceasefire attack and what it means for diesel surcharges, FedEx Freight's first earnings as a standalone company, and more in today's newsletter.
Freight brokers are measuring their inboxes wrong. Most inbound email is monitoring, not work. And the longtail categories that look like noise are costing real margin. Here's how to audit what's actually in your inbox, and why it matters in 2026's margin-first market.
🎣 Pallet CEO on Tackling the Supply Chain's Manual Work with AI + This Week's Carrier Pick
Hear how Pallet's founder uses AI to solve real-world logistics problems, automating documents and back-office tasks to create a more efficient supply chain. Plus: Our Carrier of the Week!
Pallet CEO on Tackling the Supply Chain's Manual Work with AI
Sushanth Raman's journey into the world of freight was anything but conventional, driven by a lifelong philosophy of seeking out overlooked opportunities and embracing discomfort.This mindset took root early; in fifth grade, he chose to attend a military boarding school in India, a decision that instilled in him immense discipline and resilience.
Growing up, he watched his grandparents' struggle with inefficiencies in their food distribution business. Later, while working at Retool, a company that helped businesses automate workflows, he realized that even the most advanced companies were dragged down by outdated processes.
Recognizing a massive opportunity to build digital products for the real world, at just 20-something, Sushanth launched Pallet with a clear vision: to automate tedious back-office workflows in logistics through cutting-edge AI.
And that vision is paying off. The company recently secured $27M Series B led by General Catalyst.
The Pallet team celebrating their $27M Series B raise in Union Square. Image Source: Pallet/LinkedIn
Here’s What We’re Covering in This Episode:
Adapt or Perish: Why ignoring AI is a business death sentence for any logistics company today.
A "Seek Discomfort" Philosophy: Hear about Sushanth's personal philosophy of choosing the harder, less-traveled path, and why he believes this is a key trait for any CEO.
The "Human QA" Advantage: Learn why Pallet intentionally built its team with 30-40%industry insiders and requires every employee to spend a week a month on-site with customers.
Here's what Sushanth had to say on success:
"Always go to places that others are not looking and pick the path of most discomfort."
This week's episode is brought to you by Epay Manager, Highway, and GenLogs.
We wish more brokers understood that not all carriers are out here chasing quick loads, we want to build long-term partnerships. We’re looking for consistency, good communication and stability, always.
FreightCaviar Back in Serbia: We’re on the ground again in the outsourced dispatching capital of the world.Check out what happened on Day 1 & 2 as we hit the streets of Serbia to film fresh content, meet freight pros, and get the latest updates.
Freight Broker Group Chat: Lost a load to a ghost MC? Just discovered a 15-layer carrier spoof ring? Come swap war stories, drop memes, and ask the stuff no one wants to post on LinkedIn. Join us on forum.freightcaviar.com
Plus, a carrier pleading guilty to mob money laundering while still FMCSA-active, Iran's first post-ceasefire attack and what it means for diesel surcharges, FedEx Freight's first earnings as a standalone company, and more in today's newsletter.
Bad carriers are gaming the weigh station system. Plus, C.H. Robinson's own engineer goes scorched earth on Reddit, the Ghost Truck Act gets roasted, and more in today's newsletter.
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