66% of logistics pros say talent quality â not cost â is the #1 factor in choosing a nearshore partner. Rapido's integration model explains why that's the right question to be asking.
Plus, a carrier pleading guilty to mob money laundering while still FMCSA-active, Iran's first post-ceasefire attack and what it means for diesel surcharges, FedEx Freight's first earnings as a standalone company, and more in today's newsletter.
Freight brokers are measuring their inboxes wrong. Most inbound email is monitoring, not work. And the longtail categories that look like noise are costing real margin. Here's how to audit what's actually in your inbox, and why it matters in 2026's margin-first market.
"Weâve gotten feedback that it saves them days of manual work, and they walk in prepared and being a good partner.â
Ryan Soskin has seen every side of the freight tech cycle in his sixteen years in the industry. Started as a reefer carrier rep at Coyote Logistics and then became employee #15 at Convoy, where he spent nearly five years helping build the contract pricing team.
Now, as Co-Founder and CEO at GoodShip, a freight orchestration and procurement platform, heâs convinced the next phase of freight tech wonât be about replacing people â itâll be about helping them finally understand their own networks.
Recently, GoodShip announced two new developments:
Together, they point to a larger shift across freight tech: the next battleground wonât be data collection, but intelligence and interpretation.
Having spent three years running contract pricing at Convoy, Ryan saw firsthand why RFPs (Request for Proposals) are broken.
The issue wasnât only that they were manual, it was that carriers and brokers lacked the context needed to price freight.
Too much disconnected data and not enough usable intelligence.
Most carriers already have the data, they just donât have the infrastructure to interpret it fast enough.
GoodShip has two core layers:
GoodShip connects data across TMS platforms, and all your other source systems, unifying that, and giving you a comprehensive view of whatâs going on in your network.
Then, using AI to pinpoint hotspots where there are optimization opportunities, connects the data showing you insights where to improve their business
Thanks to GoodShipâs AI transportation analyst, Laney, that sits on top of that operational data layer, you can ask any question and have intelligence at your fingertips.
One example Ryan shared:
A customer needed help preparing for an upcoming QBR with a shipper.
Laney generated:
It has access to all your source system data, from TMS to ERP to fuel schedules and facility information.
It saves you days of manual work.
The platform helps carriers quote freight based on the strategy of their network. The secret sauce is having the orchestration layer- all the analytics and all the network context feeds into that workflow.
âWeâre basically saying, âHereâs all the characteristics of this lane based on your historical data, to help form a smarter, better response.â
GoodShipâs pricing engine allows carriers to upload an RFP spreadsheet and compare it against the last 12â24 months of historical freight data.
The system then evaluates:
GoodShip has positioned itself not as another TMS, but as an intelligence layer sitting above the operational stack.
For years, freight tech focused heavily on execution: digital brokerage, automation, visibility, and workflow tools. The next wave appears to be shifting toward decision support.
The real promise of AI in freight today may not be replacing labor, but shortening the time required to make those decisions.
Listen to the full episode on Spotify and Apple Podcasts, or watch it on YouTube.
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âWhen I say youâre going to require high levels of authenticity and authentication at the point of entry... that is no longer going to be enough to prevent access. Youâre going to need multiple points that all need to match in order to unlock access- thatâs where weâre going."
âHold on, we've got something here where these guys are hungry to grow. We're hungry to grow." So, if we work together, we can help them grow their business."
Thomas Mella breaks down his thoughts on this week's FreightCaviar Podcast.
"Iâm constantly seeking out knowledge, whether thatâs from people from the industry that have gone before me, or what I can find online.â
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